General Management
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From Expertise to Management All-Rounder
You have mastered your field and now it is time to think bigger. Mannheim Business School's General Management programs prepare young professionals and first-time leaders to understand the vast spectrum of business management. Gain hands-on insights into finance, marketing, change, and strategy and learn how to create value across the entire organization.
Practical, intensive, and MBA-level: These programs help you grow from expert to all-round leader
General Management Open Courses
General Management Program
This program is perfect for young to mid-level professionals who are looking for a short program at MBA level that covers all the necessary general management topics. Gain the essential skills and knowledge to navigate and lead in today's dynamic business environment. By the end of the program, you will be adept at driving organizational growth, fostering innovation, and ensuring sustainable success in your position.
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Embracing Complex Change
This course is designed for young professionals and junior managers who want to understand organizational processes and manage them holistically. It will equip you with the essential skills to navigate complex corporate environments and drive impactful change. You will understand cross-functional processes on an individual, team, and corporate level. You will gain insights into change management cycles, effective communication strategies, and the challenges and opportunities of managing change.
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Financial Literacy: Steering the Company with Numbers
This course is designed for young professionals and junior managers who want to understand financial reports and their connection to business decisions. You will develop essential skills to interpret key financial KPIs as well as transactions and learn about financial and managerial accounting. By understanding how different departments intersect and impact financial reports, you will gain valuable insights into their broader business implications.
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Customer-Focused Innovation and Marketing
This course is designed for young professionals and junior managers seeking insights in marketing and innovation from a strategic customer-focused perspective. You will dive into business model innovation and value propositions and get to know concrete tools to conduct customer-driven innovation. By the end of the program, you will understand the intersection between marketing and strategy, as well as how to align strategic decisions with customer needs and drive impactful change.
Master the Future: AI and Sustainability from a Strategic Perspective
This course is designed for young professionals and junior managers seeking to understand the impact of current and future trends on corporate management. It will provide you with essential insights into strategic management and key developments in digitalization, AI and sustainability. You will learn about current issues shaping management, explore the key forces behind these trends and how to understand them in the context of today's business landscape.
MANNHEIM BUSINESS SCHOOL (MBS)
Located in the heart of the German and European economy, Mannheim Business School (MBS), the umbrella organization for management education at the University of Mannheim, is considered to be one of the leading institutions of its kind in Germany and is continuously ranked as Germany’s #1.
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