Customized Programs

You are here: Executive Education » Customized Programs

This Page

Customized World-Class Education

No industry is exactly like another. Every company has its own culture. We know that. That is why you will not find any ready-made education solutions at MBS. All of our customized programs are one-of-a-kind solutions tailored to the individual needs of an organization. To develop the best possible program for you, we take a deep look at your company, its objectives, its particular challenges and the industry in which it operates.

Faculty and Network

Experts and Thought Leaders

MBS is anything but the proverbial ivory tower. On the contrary: Our faculty members are internationally respected thought leaders firmly rooted in the the corporate world. But we also involve a range of additional groups in the design and execution of our programs: renowned executives, trainers and coaches add heft and practical experience to our team. They represent an important part of our strong network. 


  • Learning on-the-job

    Example elements: 

    • Real life business examples
    • Application to own business context
    • Action plan
  • Learning near-the-job

    Example elements: 

    • Peer coaching
    • Cross-funcitonal exchange of experience
    • Case studies
  • Learning off-the-job

    Example elements: 

    • Input about frameworks, methods & tools
    • Group work
    • Self-reflection

A Win-Win Situation

  • Participants/Employees

    New management knowledge directly applicable in practice

    • Dialog and collaboration across positions and departments
    • Personal and professional development
    • Expansion of personal networks
    • Certificate from Mannheim Business School
  • Superiors

    Greater knowledge of employees

    • Increased effectiveness and efficiency of employees
    • Development and motivation of employees
  • Company


    • Highly effective instrument for human resource development
    • Improved coordination between departments and positions

Examples of Previous Customized Programs

Leadership program for mid to senior level managers of a global B2B company

This yearly program is designed for 20 diverse mid to senior level managers with the objectives to accelerate their leadership development and provide them with the necessary skill set and relevant management knowledge to successfully progress within the globally expanding company. 

Example 1, Global B2B company

Read more

Furthermore, the program is set up to enable the participants to apply their skills and knowledge to their daily work in order to ensure a positive impact on business operations and for them to create a strong network between their peers. The program consists of three modules of each four days in different international locations over six months and consists of e.g. strategic marketing, finance, innovation and leading change.

As within all of our Executive Education programs, we use state-of-the-art innovative teaching methods and rely on input from our academic faculty, trainers and coaches as well as experts from corporate networks to create real change in the participants and the company.

In-between the modules, the mangers are working virtually in smaller teams on strategic action based learning projects with the goal of implementing their concrete ideas after the program.

European development program for identified high potentials of a B2B/B2C company

The first track of this program started 2009 and it is designed for up to 30 selected high potentials from different European countries. The main objective of the program is for the participants to know the success factors of effective management and know how to apply them in a business result-oriented manner.

Example 2, International B2B/B2C company

Read more

The high potentials also learn how to efficiently navigate in an intercultural setting while building strong networks. In further detail, the program consists of four modules over 20 months that focuses on e.g. strategic and financial management, negotiation as well as intercultural and change management.

Over the course of the 20 months, the participants work in virtual teams on strategic projects that are presented and in most cases, strategically implemented into the company.

The program includes the latest change management methods in Executive Education and is carried out by a team of trainers, academic experts and business experts.

Development program for scientific and technical experts of a global B2B/B2C company  

This exclusive development program is designed for 24 selected participants with a scientific or technical background. The objectives are to strengthen business critical competencies as well as internal networks and cross-functional exchange of experiences.

Example 3, Global B2B/B2C company

Read more

Within the company, the program is also seen as an incentive to increase the visibility of the participants and show appreciation of their value contribution. All participants attend two workshops focusing on business topics such as innovation and change management.

In addition to that, they can choose among a selection of elective trainings according to their personal development needs. Over the program duration of 7 months, the participants also work in teams on strategic projects defined by the company to ensure that the acquired knowledge and skills are applied to the company-specific context and challenges. An experienced team of lecturers, trainers and business experts supports the participants with state-of-the-art knowledge and methods in Executive Education. 


Whether you are a major corporation or medium-sized firm, in the pharmaceutical or automotive industry, in operational or top management, national or global in scope – we develop customized solutions tailored specifically to the needs and challenges of every size of company, every industry, every type of position and every level of management. Our list of selected references demonstrates the breadth of our offerings. 

  • BASF
  • Bilfinger
  • Deutsche Bahn
  • Deutsche Börse
  • Freudenberg
  • KPMG
  • PHOENIX Group

Dr. Petra Bachem (BASF SE)

Dr. Petra Bachem, Vice President Marketing & Sales Excellence BASF SE

"BASF has built a close relationship to Mannheim Business School over the years, especially in the field of executive education. Our employees strongly benefit from the high quality of the program guaranteed by the outstanding Mannheim faculty. The interactive exchange between the participants and the faculty, as well as their joint reflection on real life examples, ensures a professional learning experience that can be immediately put into practice."

Contact Person

If you are interested in our customized programs, please contact us.

I am interested in

Personal data

Your message

Data Privacy Notice
Your personal details are provided voluntarily; however, for processing your request, we need at least your name and e-mail address. Furthermore, we need your country in order to be able to tailor our response individually. These boxes are highlighted accordingly as mandatory (*). Your optional information will allow us to advise you on an individual and personalized basis. We process and use your information only for your desired purposes, resp. for processing your request, according to our privacy policy. All information provided will be kept confidential. Passing on of your data and information to third parties is excluded.

I agree that Mannheim Business School stores my personal data in order to inform and advise me going forward of news and the benefits of the programs of Mannheim Business School, also via e-mail or phone and our sales newsletter. Consent may be revoked at any time with future effect.

Please complete all required fields.


Located in the heart of the German and European economy, Mannheim Business School (MBS), the umbrella organization for management education at the University of Mannheim, is considered to be one of the leading institutions of its kind in Germany and is continuously ranked as Germany’s #1.