Workshop Personal Branding

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Personal Branding

Know yourself. Position yourself. Present yourself.

Content

  • Defining your personal brand, the true presentation of who you are and how you want to be perceived
  • Why you? What is your unique proposition?
  • Get your message out, use your network and social media/LinkedIn/XING, gain credibility
  • Understand what employers want in the age of digitization, future of work and play to your strengths

Your Coach

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Carolina Yeo

Personal information

  • Singaporean with more than 14 years of global assignments in Asia, Europe, Africa, US &  Middle East
  • Champion for women in the future of work and digitization

Professional Career

  • 2013 - present: Founder of Proftrack.com / My Career & Child Community;
                                 Partner Future Work Forum / Talent Management Consultancy
  • 2008 -2012:     Global Head of Talent Acquisition/ Managing Director Austria
                                Head of HR Middle East Market for Odebrecht-Construction &
                                Engineering Conglomerate
  • 2004 -2007:    People Matters Executive China Market; Head of AIESEC
                               Global Partnership for AB-InBev–World’s largest Brewer

Focus and Experience

  • Entrepreneur focussed on developing talent platforms that synergises People, Technology, Learning and the Future of Work
  • Future of Work and Global Talent Management Consultancy

MANNHEIM BUSINESS SCHOOL (MBS)

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